why I broke up with the fashion industry | Alexandra Stylist | Personal Wardrobe Stylist NYC
Confessions Style TRUTHS

why I broke up with the fashion industry

By | September 2nd, 2014 | Confessions, Style TRUTHS

fashion_shootWhen I got to NYC in 2001 all I was interested in was the fashion industry.  I was young so of course the weirder and more unwearable the better. But something changed in my middle years. I’m not sure when, but I think I just realized something wasn’t right after attending so many fashion weeks where I felt like I was invisible and didn’t belong, styling a billboard for a real estate conglomerate bringing in millions of dollars and never meeting the client which made me feel unnoticed and slaving to get amazing clothing for a photo shoot only to be offered a microwave burrito for lunch.

After several years, the feeling didn’t change and the industry message really bothered me.  I realized high fashion models are not reality and the image they projected was not right. Be skinny, get skinnier, wear a size 0, buy expensive clothing, wear the latest trendy style every season, pretend, pretend, pretend.

Style should be about expressing yourself in your size… not putting on another’s vision in their perceived size.

I decided to start thinking about who I wanted to serve. I am now an advocate for the successful working woman who doesn’t have time to keep up with the fashion magazine trends, who wants their style to be easy and doesn’t want to spend all their free time shopping. And why should they?

What areas did I want to focus on? Making style easy focusing on outfits that go from day to night and casual to dressy, wearing styles that are for all shapes and sizes and can be obtained at almost any reasonable budget (however you get what you pay for.) Style doesn’t mean wearing expensive designer clothing and accessories from head–to-toe. Proper fit, quality and what looks good on “you” is what counts!  We are all unique and do not fit in a box of stereotypes.

Follow your own style path… I did!


Comment (3)

September 6, 2014 at 10:07 AM
Great point about the difference between fasion and style.
September 4, 2014 at 3:50 PM
I have found that when an outfit looks good on a model in one of the fashion magazines, that tells me it probably won't look good on me. So though I do rifle through them occasionally, I am more inclined to avoid the fashions pictured than want to purchase them!
September 4, 2014 at 12:43 PM
As a veteran of the fashion industry, and still a lover of fashion, (despite its ridiculousness) I use fashion magazines as pure inspiration. They are clearly fantasy and in many cases, just wild enough to make an impression and get your attention. Remember.. the magazine industry is struggling to survive - it has to hit hard to sell copies. It certainly helps that most models are 20 years old or less - at 50, I can hardly relate to a size 0, 18 year old body..there are simply just fortunate freaks of nature. The great majority of us do not look like that and shouldn't. Thin is not everyone's idea of beauty. Over the years, I have spent more time really thinking about what works for me - what lines suit my figure, my lifestyle and have concentrated on building a wardrobe that works as hard as I do. After all.. who really wears the clothes in the magazines? I have walked the streets of New York, Paris - most people look pretty average. It was a little disappointing but made me realize.. that yes.. perhaps the world of fashion really just lives for itself. Have fun with fashion.. don't take the industry so personally.. and find out who you really are. Then you can express yourself authentically. Martina

Related Posts